Core CRM™ is Gryphon's secret weapon

Complicated consumer privacy regulations slow down your sales and marketing process, and expose your company to serious risk. They also wreak havoc on lead generation, eliminating otherwise viable prospects. Core CRM™ is designed to centralize consumer communication preferences across channels while incorporating compliance-law data and exemption knowledge regarding those laws.

Unlock your largest, legally marketable universe

A simple, all-channel solution for phone, email, mail and fax; Core CRM™ directly integrates with both Salesforce and Oracle CRM On Demand to deliver 100% contact compliance, along with exemption management that can increase your marketable universe by up to 60%. Exemptions are typically unique to a specific organization, resulting in a competitive advantage.

Core CRM™ is GO

Core CRM™ provides real-time, Do-Not-Call certification (in adherence with laws such as the U.S. Federal Telemarketing Consumer Act and CAN-SPAM) using an easy-reference "traffic light" graphic to make "Do-Not-Contact" status easy to see.

• Bulk-certify contacts without exporting lead lists
• Work the best leads first, filter and sort lead lists by "OK to contact"
• View opt-out details and update on the fly
• Integrate with both Salesforce and Oracle CRM On Demand